84th Florence International
Crafts Fair

From 16th  to 20th December,
10 am – 10 pm

Opening
16th December, 3 pm – 10 pm

Are you an artisan?

Exhibit your creations at MIDA 2024

Would you like to exhibit at MIDA for the first time?
Have you already participated in MIDA as an exhibitor?
THE INTERNATIONAL CRAFTS FAIR
25th April – 1st May 2024
Fortezza da Basso, Florence

Figures of the 2023 Event that Create Opportunities

Since 1931, we have been showcasing small and large masterpieces of craftsmanship Made in Italy and from all over the world.

+65000

visitors

+28

Foreign countries

+34000 MQ

 exhibiting surface

+78100

Follower on Facebook

+14600

Follower on Instagram

+43000

Newsletter subscribers

WHY PARTICIPATE?

MIDA opens its doors to a world of work opportunities and connections

A unique occasion for quality artisans, creators, and entrepreneurs.


“MIDA, the Florence International Crafts Fair, enhances and promotes Artisans and their products to an increasingly wider and selected audience who, every year, meets at the Fortezza for this Fair that has always defined springtime in Florence.

Every year, MIDA welcomes artisans and craft businesses, designers, planners, and young makers of all background and sizes, from Italy and from abroad. The purpose is to promote and enhance their products to an audience of enthusiasts and qualified operators.

MIDA is an exclusive opportunity for you

INCREASE VISIBILITY

Increasing visibility on the national and international market

PROMOTE YOUR ACTIVITY

Promoting your activity with dedicated marketing services

SELL YOUR CREATIONS

Selling your creations to an attentive, passionate, and diverse audience

How much does attending cost?

The basic rate is 185euros/sq m. for booths of 6 to 19sq m and multiples.

PROMO FINO AL 31/12/2023

Se aderisci entro il mese di dicembre avrai diritto allo sconto del 10% sul costo dello stand.

Other special rates are also provided for:

OPI (Producers of original works);

Start-ups and new businesses
Regularly registered with the Italian Chamber of Commerce, with less than 48 months of activity;

Collective participation of craft businesses
Regularly registered with Trade Associations, public and/or private Italian or International organisations and/or institutions.

Start customising your promotion strategy now! Choose the most suitable tools for your needs.

Presence in the «Emporio MIDA» Showcase with a dedicated page

Sending of the newsletter to the community

Social Network

Who is it for?

Product categories eligible for MIDA

Craft businesses with qualified productions registered in the Register of Craft Enterprises of the Italian Chamber of Commerce. Businesses not registered in the Register of Craft Enterprises may be admitted, provided they offer a strictly artisan production with non-serial characteristics.

Foreign countries: through official presentations selected by Organisations and Institutions responsible for handicrafts in each country, or through foreign-based importers, and craft companies;
Institutions, Regions, Municipalities, and Chambers of Commerce, Trade Associations and Bodies carrying out promoting activities for handicrafts from an institutional point of view, as well as study, information, and dissemination activities in the specific field of services.
Schools and art degree courses, and Art Institutes.
Other types of exhibitors may be admitted at the sole discretion of FIRENZE FIERA S.p.A.

CLOTHING & ACCESSORIES

INTERNATIONAL HANDICRAFTS

OGGETTISTICA

Ornaments, gift items, religious objects, paper and printing, stationery, creativity, games, hobbies, musical instruments

ARTS & CRAFTS

Beauty & Wellness

Cosmetics and body care craft productions and workshops

FURNISHING

Household and kitchen items, home and garden furnishings, lighting, decoration and restoration, flowers and plants, textiles

GOLDSMITHING, JEWELLERY & BIJOUTERIE

FOOD & WINE PRODUCTS

DESIGN & INNOVATION

PUBLISHING & TRADE PRESS

Are you interested in knowing all the services offered for the International crafts fair?

Area download

Presentation of MIDA 2024

Presentation of MIDA Services 2024