84th Florence International
Crafts Fair

From 16th  to 20th December,
10 am – 10 pm

Opening
16th December, 3 pm – 10 pm

Are you an artisan?

Exhibit your creations at MIDA 2025

Registration is not yet open. You will be able to register or submit your application as soon as possible.
For information
THE INTERNATIONAL CRAFTS FAIR
25th April – 3th May 2026
Fortezza da Basso, Florence

FIGURES OF THE 2024 EVENT THAT CREATE OPPORTUNITIES

Since 1931, we have been showcasing small and large masterpieces of craftsmanship Made in Italy and from all over the world in the Florence city centre within the amazing setting of the Fortezza da Basso.

60.000
Visitors
530
exhibitors
32
Foreign countries
35.000 MQ
exhibiting surface
78.200
Follower on Facebook
19.600
Follower on Instagram
68.500
Newsletter subscribers

WHY PARTICIPATE?

MIDA opens its doors to a world of work opportunities and connections

A unique occasion for quality artisans, creators, and entrepreneurs.


Every year, MIDA – the Florence International Crafts Fair – welcomes artisans and craft businesses, designers, planners, and young makers of all background and sizes, from Italy and from abroad. The purpose is to promote and enhance their products to an audience of enthusiasts and

MIDA is the first certified International Crafts Fair in Italy, organised by Firenze Fiera in co-operation with the main trade associations of artisans – CNA & Confartigianato – together with Artex – Centro per l’artigianato artistico e tradizionale della Toscana and OMA – Osservatorio Mestieri d’Arte.

MIDA is an exclusive opportunity for you

INCREASE VISIBILITY

Increasing visibility on the national and international market

PROMOTE YOUR ACTIVITY

Promoting your activity with dedicated marketing services

SELL YOUR CREATIONS

Selling your creations to an attentive, passionate, and diverse audience

Start customising your promotion strategy now!
Choose the most suitable tools for your needs

Presence in the MIDA digital catalogue with a dedicated page

Sending of the newsletter to the community

Social Network

WHO IS IT FOR?

Product categories eligible for MIDA

Craft businesses with qualified productions registered in the Register of Craft Enterprises of the Italian Chamber of Commerce. Businesses not registered in the Register of Craft Enterprises may be admitted, provided they offer a strictly artisan production with non-serial characteristics.

Foreign countries: through official presentations selected by Organisations and Institutions responsible for handicrafts in each country, or through foreign-based importers, and craft companies;

Institutions, Regions, Municipalities, and Chambers of Commerce, Trade Associations and Bodies carrying out promoting activities for handicrafts from an institutional point of view, as well as study, information, and dissemination activities in the specific field of services.

Schools and art degree courses, and Art Institutes.
Other types of exhibitors may be admitted at the sole discretion of FIRENZE FIERA S.p.A.

CLOTHING & ACCESSORIES

INTERNATIONAL HANDICRAFTS

OBJECTS

Ornaments, gift items, religious objects, paper and printing, stationery, creativity, games, hobbies, musical instruments

ARTS & CRAFTS

BEAUTY & WELLNESS

Cosmetics and body care craft productions and workshops

FURNISHING

Household and kitchen items, home and garden furnishings, lighting, decoration and restoration, flowers and plants, textiles

GOLDSMITHING, JEWELLERY & BIJOUTERIE

FOOD & WINE PRODUCTS

DESIGN & INNOVATION

PUBLISHING & TRADE PRESS

Are you interested in knowing all the services offered for the International crafts fair?