Are You a Visitor?
Take part in MIDA, the 2025 Handicraft International Exhibition
From 25th April to 1st May 2025, MIDA – the Florence International Crafts Fair – will be back at the Fortezza da Basso with its 89th edition. A long-awaited and unmissable event, where the general public will finally be able to come back to admire live the most beautiful craft works from Italy and other countries of the world.
Tickets
3-day pass
Personalized access ticket valid for one entry per day from April 28th to 30th, for one person only. Non-refundable if not used or partially used
€ 14,00
Online and on Site
Full price
Access ticket valid for one entry on a day of the event.
Non-refundable if not used.
€ 8,00
Online and on Site
Reduced ticket
VALID ALL DAYS
Reserved for people with disabilities
Admission ticket valid for one entry on an exhibition day
Not refundable if not used
€ 6,00
Online and on Site
Reduced ticket
VALID ALL DAYS
- 2X1 – for Frecciarossa and Frecciargento clients
- Reduced single ticket – for Frecciarossa, Frecciargento, Intercity or Intercity Notte clients
by showing the travel ticket with a travel date no more than 3 days before the fair entry date.
2X1
€ 8,00
Directly at the fair
REDUCED TICKET
€ 6,00
Directly at the fair
Weekday reduced ticket
Valid on 28 – 29 – 30 April
*The following are entitled to reduced tickets:
- Under 30 years old
- Over 65 years old
- Agreements: Unicoop Firenze members, CNA members, Confartigianato members, Trenitalia regional (single tickets and annual or monthly subscriptions with destination Florence).
€ 6,00
Directly at the fair
Free entry
VALID EVERY DAY
*Free ticket reserved for:
- Children up to the age of 12 if accompanied by an adult
- Carers of people with disabilities
- Group leaders (at least 10 people)
Free (*)
Directly at the fair
Family ticket
VALID EVERY DAY
€ 7,00
1 parent and childs until 12 years
€ 14,00
2 parents and childs until 12 years
Directly at the Fair.
ARE YOU A BUYER?
Free entrance for MIDA25, get your pass to enter the exhibition on 28th, 29th and 30th April. Registration is only on-site and reserved for buyers only, showing the company certificate and business card. Registration is reserved only for specialized operators.
OPENING TIMES
Every day: from 10 am to 8 pm.
External catering area: every day from 10 am to 10 pm – free entrance from 10 pm.
1st May until 8 pm.
In conjunction with MIDA – the 89th International Crafts Fair – it will be possible to visit:
Abita
The exhibition dedicated to the world of living: from furniture, architecture, and design to technology and services. A must-attend event for all home enthusiasts, professionals, and industry experts.
THE EXHIBITION CENTER
Discover Florence and its Renaissance beauties
MIDA also gives you the opportunity to discover Florence and its artistic beauties, starting right from the Fortezza da Basso, a masterpiece of Renaissance architecture.
Built during the first half of 16th century for the Medici family to control the city, today it is the main venue of the Florence congress and exhibition center.
HOW TO ARRIVE
Firenze offers you many opportunities
The central train station in Florence, Santa Maria Novella, is just a two-minute walk from the main entrance of Fortezza da Basso and the central reception of Firenze Fiera.
The other two stations in Florence, Rifredi and Campo di Marte, are located ten minutes away from Santa Maria Novella and can be easily reached by local trains, tramway or bus.
TAKE ADVANTAGE OF THE MIDA TICKET DISCOUNT IF YOU ARRIVE BY TRAIN
Thanks to the agreement with Trenitalia, the Official Green Carrier of MIDA, visitors with Frecciarossa, Intercity and Regional train tickets traveling to the exhibition by train can benefit from the following discounts:
- 2×1 at the entrance for customers arriving in Florence by Frecciarossa and Frecciargento;
- Discounted single entry for customers traveling to Florence by Frecciarossa, Frecciargento, Intercity, Intercity Notte or Regional trains, as well as for holders of a Regional season ticket, including those with an interregional extension, valid for travel to Florence.
For more information on tickets and discounts, visit the page including the prices: https://www.trenitalia.com/mida
PARK YOUR CAR AND CATCH THE TRAMWAY. MAKE A SUSTAINABLE CHOICE!
VILLA COSTANZA PARKING AREA
The parking area of Villa Costanza is a “drive and tramway” car park. You can access it directly from the A1 motorway thanks to the dedicated exit “Villa Costanza” between Scandicci and Impruneta, both northbound and southbound. Park your car and access the terminal of line T1 of the tramway to Careggi Ospedale.
Stop: Fortezza Fiere e Congressi
Info: Parcheggio Villa Costanza (Ph. +39 055 0750609 – parcheggiovillacostanza.it)
T2 GUIDONI PARKING AREA
If you arrive from the A11 motorway, you can leave your car at the “drive and tramway” car park Guidoni, located in Viale XI Agosto. From here, you can easily reach the Florence city centre and the Fortezza da Basso thanks to the T2 stop of of the tramway to San Marco Università – Stop: Fortezza Fiere e Congressi, and bus line no.23 – Stop: Beslan T1 Fortezza.
Fortezza da Basso hosts the Fair, and is located in the Florence city centre.
From A1 Motorway (Milan-Rome) or A11 (Pisa-Florence):
EXIT: Firenze Nord or Firenze Sud
Follow directions to “Centro città” (City Centre) and “Fortezza da Basso”.
Fortezza da Basso is not located within the ZTL (Limited Traffic Area), but in its immediate vicinity.
ZTL (Limited Traffic Area) Schedule:
Monday to Friday: from 7:30 to 19:30
Saturday: from 7:30 to 18:00
Parking areas near the Fair:
- Fortezza Fiera Parking Area, Piazzale Caduti nei Lager
- S. Maria Novella, Piazzale della Stazione
- Parterre Parking Area, Via del Ponte Rosso
Info: Firenze Parcheggi | Ph. +39 055 272011 | www.fipark.com
From Florence
The Florence International Airport ‘Amerigo Vespucci’, (IATA code: FLR) is 4 km from the city centre and it can be easily reached by catching the T1 Leonardo tramway line, connecting the airport to the central railway station of Santa Maria Novella and to the Florence city centre in just 15/20 minutes. Thanks to connections with Rome Fiumicino, Milan Malpensa and all the main European capitals (Amsterdam, Barcelona, London, Frankfurt, Madrid, Munich, Paris, Vienna, Zurich), Florence is well connected with the rest of the world. At the airport, you will also find the main car rental companies. Information – Società Aeroporto di Firenze: Tel. +39.055.30615 – www.aeroportofirenze.it
From Pisa
The International Pisa Airport (IATA code: PSA) is 80 km from the Florence city centre and is connected to the Tuscan capital by train (with departures every hour) and Terravision coaches. For more information on timetables and fares, please visit the website www.terravision.eu. In addition to scheduled flights, Pisa also hosts many “low-cost” companies. Information – Pisa International Airport: Tel. +39.050.849300 – www.pisa-airport.com
From Bologna
Following improvements in the “Freccia Rossa” railway line, connecting Florence and Bologna in just 35 minutes, the Bologna Airport (IATA code: BLQ) also represents an easily accessible airport to reach the city of Florence. Information – Bologna International Airport: Tel. +39.051.6479615 – www.bologna-airport.it/en
Services
Free Wi-Fi
Bars, restaurants and open-air refreshment points
Medical assistance and emergency service
Toilet with changing table for babies
Educational workshops for children
Online ticketing service
Routes, parking spaces, toilets and lifts for the disabled
Information desk
Cash machine
Relaxation areas
